A b o u t U s

A New Way to Enjoy Table Wine

VINEA stands for a fresh approach to everyday wine. We recognize that table wine often carries a reputation for being ordinary—our goal is to turn that perception around. VINEA is crafted to elevate daily meals and friendly gatherings by delivering a quality wine experience that’s both authentic and approachable. We invite you to bring a sense of celebration to every table without the pretension or high price of premium labels.

Brand Philosophy

Our philosophy is simple: everyday quality without compromise. You shouldn’t have to choose between price and excellence, and with VINEA, you don’t have to. We blend the best of Italian winemaking traditions with modern convenience, ensuring that each bottle delivers on taste, authenticity, and reliability. We respect the craft of wine, the land it comes from, and the people who share it—making VINEA a dependable companion for your day‑to‑day meals.

Origin and Production

VINEA wines are made exclusively with carefully selected Italian grapes. We partner with vineyards that share our commitment to quality and sustainability. Our production process combines traditional techniques with innovative methods to capture the true character of each grape. We use natural practices and keep sulfites to a minimum, ensuring that our wine remains pure, expressive, and environmentally friendly. Every step—from harvest to bottling—is handled with precision and respect for the environment.

Product Profile

We offer both red and white wines designed to please a wide range of palates. Our red wine is distinguished by its fruity aromas and soft tannins, while our white wine offers bright flavors and crisp freshness. Each wine is well-balanced and food-friendly, making it a versatile choice for any meal. VINEA comes in traditional 0.75 L bottles and convenient bag-in-box sizes (1 L, 3 L, and 5 L) that fit seamlessly into your lifestyle.

Positioning and Availability

VINEA makes quality wine accessible. We aim for an affordable price point so that you can enjoy good wine without hesitation. Our wines are available in supermarkets, wine shops, and restaurants—wherever you usually shop or dine. We pride ourselves on delivering a product that feels like an indulgence but fits your budget and everyday needs.

Target Audience

VINEA is made for consumers aged 25 to 55 who appreciate authentic, straightforward wine. Whether you’re a busy professional, a new wine enthusiast, or someone who values a good bottle for regular dinners, VINEA is a brand you can trust to deliver consistent quality with minimal effort.

Visual Identity

Our branding is designed to stand out on the shelf and convey what we stand for. The modern-yet-traditional label reflects the balance between heritage and innovation at the core of VINEA. The distinctive logo and naming underline the authenticity and simplicity that define our brand. We use sustainable materials wherever possible, aligning our packaging with our commitment to the environment.

Sustainability

We are deeply committed to sustainability. From eco-friendly packaging options to production methods that minimize environmental impact, VINEA takes responsible wine making seriously. Choosing VINEA means you support a brand that cares about the planet without compromising on quality or taste.

Conclusion

VINEA combines quality, simplicity, and everyday pleasure. As a registered trademark of Conte Giorgio srl of Ferrara, Italy, we draw on centuries of winemaking passion. Every bottle reflects the dedication and expertise of our team. We invite you to make VINEA part of your daily routine and experience how an accessible, authentic wine can add enjoyment to any meal.